American Innovation: We Love Learn About Your Pet Product

Written by: Max, The Discerning Lab

As America prepares to celebrate 250 years, it’s the perfect time to spotlight American innovation, pet products made in the USA, and patriotic pet supplies that reflect our love for this great nation. In this article, I’ll share inspiring success stories, highlight standout U.S.-made pet products, and invite suppliers with American-made items that align with the Wild Love Tails Shops to reach out and share their brands, products, and stories.

American innovation has long been driven by entrepreneurs who value control over every aspect of the manufacturing process. For makers of pet food, treats, cleaning supplies, and gifts, producing in the U.S. is often attainable thanks to locally sourced materials and available manufacturing. However, many other pet products are still made overseas due to limited access to raw components, manufacturing infrastructure, or cost-effective production options domestically.

“We embrace all pet supplies, but we love American innovation .”

― Christine Meier, Co-Founder Wild Love Tails

Let’s start with our commitment to highlighting American-made pet products, brands, and innovations across our site making it easier for pet owners and pet lovers to discover exceptional finds. Our team is always eager to learn about new products and welcomes the opportunity to feature those that align with our mission and values.

The pet industry is full of inspiring stories of American innovation, where creativity, purpose, and quality come together to create exceptional products. Brands like Found My Animal, Spunky Pup, Rhino Wax, and BarkBox are just a few standout examples of U.S.-based brands that have built success by focusing on thoughtful design, ethical manufacturing, and a deep love for pets. These stories not only highlight the entrepreneurial spirit behind American-made pet supplies but also remind us of the power of purpose-driven products that support local communities, animal welfare, and sustainable practices.

Bethany Obrecht, the creative force behind Found My Animal®, is leading the way in redefining what it means to make pet products with purpose. After relocating the company to Upstate New York, she embraced a farm-to-market philosophy sourcing as many raw materials as possible directly from U.S. manufacturers, artisans, and farms. Her commitment to local production goes beyond supporting American jobs; it’s about transparency, sustainability, and building relationships with the people behind the goods. Under Bethany’s leadership, Found My Animal continues to craft beautiful, meaningful pet accessories while staying true to its mission of promoting rescue and ethical manufacturing, one handcrafted piece at a time.

Spunky Pup® produces a significant portion of its products in the USA whenever possible, while thoughtfully balancing its offerings with goods sourced globally. Their commitment to incorporating U.S. manufacturing allows them to incorporate unique products that align with their mission and values. With the recent acquisition of Petknowledgy®, an all-natural dog treat manufacturer known for its Biscuit Bistro line, Spunky Pup has further expanded its American-based production, strengthening its dedication to high-quality, USA-made pet products.

Specializing in wax-based products for pet paws and skin, Rhino Wax® is dedicated to meeting the specific needs of pets facing everything from hot sand to rocky trails. Every aspect of their process from formulation to packaging happens in the USA, ensuring quality, consistency, and local support. Their products are made with natural ingredients, and the same care extends to their eco-conscious packaging and responsible sourcing. Rather than offering a wide range of unrelated items, Rhino Wax focuses on doing one thing and doing it exceptionally well: pet-friendly wax that protects, soothes, and supports active pets.

One last great story for this article of American innovation comes from Simmons Foods, a leading pet food manufacturer that plays a major behind-the-scenes role in producing many beloved U.S.-made pet food brands. Recently, they’ve stepped into the spotlight with their own exciting creation, BarkBowls™, an innovative on-the-go pet food box inspired by the smart convenience of ready-to-eat meals. Designed to make feeding busy dogs easier wherever life takes them, BarkBowls™ reflect Simmons’ forward-thinking approach to pet care. Based in Arkansas, Simmons is not only one of the largest pet food manufacturers in the country, they’re also proving that homegrown innovation is alive and well. How cool is that?

We Love Made In America

As you scroll ahead, we’ll be sharing some of our favorite American-made pet products, but first, we’re calling on all U.S.-based makers, manufacturers, bakers, and innovators to reach out and tell us your story. Share your products, educate us, and help us discover how your offerings could be a great fit for the Wild Love Tails Online Pet Shop. Our goal is to feature high-quality products, clever solutions, and just plain fun pet supplies, all in one place. Help us make our site even better by showcasing the most amazing American-made brands. Send us an email or fill out our form to start the conversation. We can’t wait to hear from you!

Max is a savvy canine writer and TV personality with a nose for discovering the latest pet gear, tech, and trends. He personally tests each product and digs deep to make sure it’s worth the hype, all while keeping things fun, approachable, and informative. From smart bargains to innovative inventions, Max’s pet picks help pet lovers stay ahead of the pack.